In 2023, himaya announced a collaboration with actress Maguy Bou Ghosn as its Media Ambassador, marking the beginning of a shared effort to raise awareness about child abuse and encourage communities to take action.
Launched under the theme “Together to Protect the Children of Lebanon,” the collaboration reflects a shared belief that protecting children requires the involvement of everyone. Through awareness campaigns, public initiatives, and media engagement, the partnership aims to spark conversations around child abuse, promote early recognition of warning signs, and encourage the reporting of suspected cases.
The collaboration was introduced following a powerful awareness video featuring Maguy Bou Ghosn. What initially appeared to be a real-life scene of child abuse was later revealed to be staged, highlighting a reality that many children experience behind closed doors every day. The campaign challenged viewers to move beyond simply watching and instead become active participants in protecting children.
As Media Ambassador, Maguy Bou Ghosn continues to support himaya’s mission by using her platform to amplify key child protection messages and encourage individuals, families, and communities to speak up when they suspect a child may be at risk.
The collaboration reflects himaya’s ongoing commitment to working with influential voices to make child protection more visible, reduce the stigma surrounding reporting, and reinforce the message that every child deserves to grow up in a safe and protective environment.








